Getting from good ideas to great products…FAST

A Case Study in Speed to Market

The Customer

Leading Personal Care brand

Personal Care brands must be able to produce, package, and deliver new concepts as quickly as possible in order to stay ahead of the competition. Partnering with Gulbrandsen Technologies helped this major brand move their idea to full product commercialization within 6 months.

The Challenge

Collaborative Innovation

  • Six months to full commercialization

  • 30% increase in speed to market

  • Launched in more than 20 countries

  • Captured market share before competitors could respond

  • The Solution